Reso Newsflash.

May 2024 | Be Remarkable

Hi there,

Get the inside scoop on the latest privacy changes, the new State of MarTech report takeaways, and a whole lot more in this month's newsflash.

Enjoy! 

Ps. Was this email forwarded to you? Sign up here. 

Industry Contributions.

Ongoing privacy legislations call for changes in the way businesses operate and fundamentally interact with their customers. 

In this guide, we share our top tips to help you stay ahead of the curve, which includes:

• Data clean room solutions
• The role of Marketing Mix Modelling (MMM)
• Measuring performance
• Moving to insight-fuelled planning.

Client News.

Resolution Digital wins myPlates media account.

We’re delighted to partner with myPlates as their media agency.

From the initial chemistry call with the myPlates team, it was clear that they had a vision to design, build and implement a fully connected media, creative, and data and tech strategy. We're excited to help the myPlates team bring this ambition to life.

3x Cairns Crocodile Awards finalist.

Along with our amazing client MECCA Brands, we have been shortlisted for not one but three awards at The Cairns Crocodile Awards! 

Congratulations to everyone who brought the 'MECCA Presents Sol De Janeiro' campaign to life. 

Contiki launches its 'Live the Legend' campaign.

Great to see our fab client Contiki launch their omni-channel campaign, 'Live the Legend', which aims to inspire young travellers to create their own legendary stories.

Reso Offerings.

Receive a free MarTech consultation.

The 2024 State of MarTech Report shows that this year is all about harnessing data intelligently to not just meet customer needs but anticipate them too.

Rapid advancements in AI and automation enables us to create even more personalised and automated marketing strategies for clients.

Book a free consultation with our Head of MarTech, Benni (pictured) to chat through the report and your MarTech stack.

What RESOs are reading.

• Is ChatGPT developing a search functionality?
• Whilst Google has postponed the deprecation of third-party cookies, brands should still be preparing to say farewell.   
• Transitioning to a first-party data strategy is now a priority for Australian advertisers. 

Matt Keegan

Managing Director, Resolution Digital 

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