We've got a lot of exciting updates to share with you this month, including:
• A GA4 Advanced Analytics Training Course, hosted by TRKKN
• Our new client, David Jones!
• How to build a winning retail eCommerce Strategy
• The latest acquisitions and newcomers in the MarTech space
Enjoy!
Featured Event.
Omnicom Media Group's Google Marketing Platform Reseller & Consultancy, TRKKN, is hosting a half-day liveGA4 Advanced Analytics Training Coursefor marketers looking to get ahead of the curve, and make the most of GA4's full suite of analytics capabilities.
Australia’s leading premium omnichannel retailer, David Jones, has appointed Resolution Digital as its media buying agency, following a competitive pitch process.
Have you ever wanted to know the true value being delivered by all your media activity?
ROI Optimiser is an easy-to-use marketing analytics dashboard that analyses all media in play, making it much easier to see how all of your marketing activity stacks up.
With Google’s recent announcement to “sunset” Google Optimize, businesses now face the challenge of finding a new solution to continue their optimisation efforts. Our Head of Experience, Myles takes a look at the alternatives available.
With the deprecation of third-party cookies and changes to browsers across devices, it can be unclear how to implement a digital attribution model, or fully appreciate its limitations.
What does the future of attribution modelling look like, without cookies?
Are you seeing high bounce rates? Have you noticed your users navigate your website, but don’t convert?
For a limited time, we are offering a complimentary 1-hour workshop with our digital innovation team, to deep dive in to your business challenges, and identify clear solutions.
● Google is adding new AI-powered features to Google Lens and multi-search: Search Just Got Smarter.
● Introducing the new Bing. Microsoft will launch a new, AI-powered search engine that people can chat with, ask questions, or even use to create content.
